Who Is Leslie Simon?

I craft compelling, brand-aligned narratives that resonate with target audiences and drive measurable results.
I thrive on cross-functional collaboration with all sorts of teams, anticipating where the market is heading, and rapidly generating fresh, social-first ideas that really click with audiences.
My specialty is revitalizing content strategies, optimizing for those all-important search rankings, and cultivating loyalty among new and existing fans.
What really sets me apart is my analytical mindset. I geek out on data insights to brainstorm innovative media campaigns and position that dynamic content in a way that just grabs you and forces you to stop scrolling.
I thrive in those fast-paced, make-it-happen environments. And I’m passionate about empowering teams, encouraging experimentation, and providing feedback that helps people level up.


Soundtrack’s of My Life: Getaway Songs – Phish. Loved the article. It brought me back to my first three-day Phish concert at the old Plattsburgh Air Force Base in Plattsburgh, NY August 1996. I cannot translate “washa uffize drive me to firenze” or much of Phish’s lyrics for that matter, I mean, Reba “bag it, tag it, sell it to the butcher in the store” …hmmm. Well, I saw many colorful lights those three days–besides the light shows. Memories, good memories, with pleasant thoughts and comfortable feelings. Ah, nostalgia lane. Well, many years later and I am very much into Jazz and deep into literary art, but I still love to kick back, stare into the sun, and let my mind escape, just go “bouncing round the room.”
Take Care Leslie Simon,
Jake Sullivan